Instagram is working one other check of a repost function

Instagram is testing a brand new repost function. TechCrunch reported that social media community is presently working a check that offers customers the chance to repost content material. The present function check is targeted on resharing a publish, the content material that seems in a consumer’s feed, as a brand new publish. The platform does already supply the flexibility to share a publish to somebody’s Story, however this post-to-post repost can be a brand new addition to the accessible interactions. A rep from Meta confirmed that the assessments are taking place, however declined so as to add any further feedback.

Instagram did a really comparable check of a really comparable function in 2022 and in addition trialed a repost button all the best way again in 2017. Contemplating the corporate has made a number of makes an attempt at an concept that’s already well-established on different social networks, it appears stunning that the platform would as soon as once more revisit this concept. Between posts, Tales, Reels and DMs, Instagram already has loads of distinctive content material sorts. On the one hand, there are many methods to share and resurface content material, both your individual or one other account’s to the feed. Then again, although, having completely different guidelines about what materials may be shared to which format can put customers in complicated conditions.

Replace, June 16, 2025, 6:22PM ET: Added response from Meta consultant confirming the function check.